From November 5th to 10th, the 45th American Film Market (AFM) was held in Las Vegas. The American Film Market is one of the most important film markets in the world, and this year attracted thousands of practitioners from more than 80 countries to participate in the six-day copyright trading, film screenings, and related forum activities. Ori delegation participated in AFM once again to engage in in-depth exchanges with global peers, establish comprehensive and stable cooperation channels, and promote the integrated development of Chinese and world cinema. This time, Ori participated in the exhibition with three animated films - Return, One Day, and Hockey King. The international peers continuously approached for inquiries at Ori’s booth. In the fields of film market distribution and co-production, Ori engaged in in-depth discussions with over 50 global companies and reached nearly 10 copyright pre-sale agreements in the area of film distribution. During the event, Ori had extensive communication with the Saudi Royal Commission for AlUla regarding cultural exchange activities in China in 2025. Discussing the future cooperation opportunities in film creation, industry resource sharing, talent cultivation, etc., to further promote the interaction and collaboration between the film industries of China and Saudi Arabia. With the global entertainment industry recovering, AFM has shown many new features, especially in the film industry, where a large number of new forces have emerged to actively explore innovation, integration, and development, injecting new vitality into the global film industry. In recent years, Ori has been actively supporting and promoting Sino-foreign film cooperation, integrating global marketing resources and channels through the operation of several international projects, optimizing the worldwide layout in a point-to-point manner, and committing itself to creating more outstanding international films. In the future, Ori will continue to build bridges for cultural exchange between China and other countries and steadily advance the construction of international communication capabilities. As a cultural enterprise focusing on Sino-foreign film and television cooperation, Ori will actively promote the in-depth expansion of global cultural collaboration and contribute to the interconnection of Chinese and foreign cultures.

On October 26, 2024, the "Saudi Film Nights" in China, hosted by the Saudi Film Commission and organized by ORI Group, concluded successfully in Shanghai. The event began in Beijing on October 21, moved to Suzhou on October 23, and wrapped up in Shanghai on October 25-26. This marks the first time Saudi films have been screened in China. The event attracted over 1,000 participants, including film industry experts, university representatives, cultural enterprise professionals, and movie enthusiasts from across China. Senior officials from the Saudi Film Commission attended the entire series, with Saudi Ambassador to China, H.E. Abdulrahman Al-Harbi, and Khalid, Vice Consul of the Saudi Consulate General in Guangzhou, joining the Beijing and Shanghai events, respectively. Both offered high praise for the initiative. Saudi Films Make Their China Debut with Four Cultural Showcases "Saudi Film Night" featured four films: Valley Road, Saleeg, IL SIGNORE , and Star Chaser. Each work highlighted unique themes, ranging from adventure and familial bonds to workplace dynamics and science fiction. Together, they showcased Saudi culture and life against the backdrop of rapid social development and innovation. The films captivated Chinese audiences with their exotic storytelling and visual appeal, bridging the cultural gap between the two nations. Nearly all screenings were sold out, reflecting the strong interest in Saudi stories and perspectives. Through these works, Saudi filmmakers conveyed the diversity and creativity of their culture, offering Chinese audiences an immersive glimpse into Saudi Arabia’s cinematic landscape. Looking Ahead: "China Film Week" Coming to Saudi Arabia More than just a film screening, this event marked a milestone in Sino-Saudi cultural exchange. Building on this success, the Saudi Film Commission plans to deepen collaboration and host a "China Film Week" in Saudi Arabia in 2025. This initiative will bring a diverse selection of Chinese films to Saudi screens, offering local audiences a rich experience of Chinese storytelling, culture, and artistic expression. The upcoming event aims to foster cultural resonance and understanding between the two nations, strengthening connections through cinematic narratives and artistic exploration. Deepening Bridges of Cultural Exchange The success of "Saudi Film Nights" highlights a pivotal moment in Sino-Saudi film and cultural collaboration. By sharing Saudi stories with Chinese audiences, the event showcased Saudi filmmakers’ passion for artistry and innovation. It also established a solid foundation for deeper interaction and cooperation between the film industries of both nations. Chairman of ORI Group Feng QIAN remarked: “Sino-Saudi cultural exchanges are evolving rapidly, with cinema playing a vital role. The ‘Saudi Film Night’ showcased the allure of Saudi culture and opened doors for further film collaborations. We look forward to seeing more outstanding films from both Saudi Arabia and China on each other’s screens.” ORI Group remains committed to fostering openness, inclusive, and mutual learning. The company seeks to create more diverse and meaningful cultural exchange platforms, providing opportunities for filmmakers and cultural practitioners from both nations and beyond. Together, ORI aims to write a new chapter in international cultural exchange.

On the afternoon of October 17, 2024, under the auspices of H.H. Minister of Culture Prince Badr, ORI Group and CineWaves Film Company officially signed a comprehensive film cooperation agreement in Beijing. This landmark agreement spans multiple areas, including film co-production, animation film creation, film distribution, technical collaboration, and talent exchange and training. It marks a new era in Sino-Saudi film industry collaboration, filling significant gaps in cultural cooperation between the two nations and demonstrating their shared commitment to the global film industry's growth. H.H. Prince Badr praised ORI for its significant contributions to Sino-Saudi cultural exchanges, encouraging the group to play an even greater role in fostering partnerships in other cultural sectors. Chairman of ORI Group Feng QIAN expressed confidence and excitement about the collaboration, reaffirming the company's dedication to building bridges in Sino-Saudi culture and film. CineWaves CEO Faisal emphasized ORI’s global perspective, professional expertise, and market resources, which he believes will energize their joint projects and elevate Saudi Arabia’s film industry. ORI Group has long been dedicated to promoting Sino-Saudi cultural and cinematic collaboration. Its animated film Return made history as the first Chinese animated film screened in Saudi Arabia. Additionally, ORI is organizing the upcoming "Saudi Film Night" in China, set to open on October 21. As the first Saudi film event in China, it has garnered widespread attention from Chinese audiences and film professionals. Even before the formal agreement, ORI Group and CineWaves had established offices in each other's countries to facilitate cooperation and advance preparatory work on various projects. These permanent offices have strengthened coordination and ensured the smooth execution of joint initiatives with a long-term positive impact. Looking ahead, ORI Group and CineWaves Film Company aim to realize more co-production projects, encompassing not only film creation but also exploring and applying emerging film technologies. The two parties also plan to enhance film talent development and exchange, producing more internationally influential works and fostering the robust growth of the film industries in China and Saudi Arabia.

On the morning of September 6, 2024, Riyadh time, Chairman of ORI Group Feng QIAN and his delegation visited the Chinese Embassy in Saudi Arabia, where they reported on Sino-Saudi cultural exchanges and cooperation to Chinese Ambassador to Saudi Arabia, Hua CHANG. The Chairman Mr. QIAN provided an overview of ORI’s development in Saudi Arabia since 2012, highlighting the recently signed gaming platform project and future development plans. He also updated Ambassador CHANG on the company’s latest progress in content creation and international collaboration. Chairman Qian emphasized ORI’s commitment to deepening cultural exchanges and cooperation with Saudi Arabia and the broader Arab region, striving to promote cultural diversity. Ambassador Hua CHANG commended ORI for its remarkable achievements in international cultural exchange over the past decade. He noted Saudi Arabia's significant cultural market potential, especially in the gaming industry, and encouraged ORI to seize the current opportunities to build a gaming ecosystem in Saudi Arabia that integrates Chinese culture. This effort, he suggested, would foster multi-dimensional cultural exchanges between China and Saudi Arabia and contribute to a mutually beneficial future. ORI Group remains steadfast in its vision of being a "cultural exchange ambassador between China and the world, building bridges for cultural collaboration." As an active participant, driving force, and exemplary leader in cultural exchanges within the "Belt and Road" framework, ORI is committed to the principle of win-win cooperation. It aims to strengthen ties with Saudi Arabia and other Belt and Road countries, pursue sustainable development, and create a new chapter in cultural collaboration.

At 3 p.m. Riyadh time on September 5, 2024, the Chairman of ORI Group Feng QIAN signed an agreement with H.E. Deputy Minister of Investment Saleh Khabti, and H.E. Deputy Minister of Communications and Information Technology Mohammed Alrobayan, at the Ministry of Investment. During the signing ceremony, ORI Group announced a new wave of cultural industry investments in Saudi Arabia. The group's gaming company is set to complete its registration and begin operations within 2024. The company's core focus will be building a gaming operations platform and establishing a gaming ecosystem to provide comprehensive services for Chinese gaming products in the Middle East. This initiative aims to foster the integration of culture and technology. H.E. Deputy Minister Saleh Khabti praised the partnership, stating: "Over the past five years, the Ministry of Investment, in collaboration with the Ministry of Communications and Information Technology, has worked tirelessly to establish a framework for technology and emerging industry investments. As a distinguished Chinese cultural enterprise, ORI Group holds a vital role in Sino-Saudi cultural cooperation. We eagerly anticipate ORI’s success in entering the Saudi market and achieving remarkable results. As a pioneer and leader in Saudi investments, we hope ORI will inspire more Chinese companies to join Saudi Arabia's digital and cultural markets. The Ministry of Investment will fully support ORI in creating a shared future of success." Deputy Minister Mohammed Alrobayan welcomed ORI’s investment in high-tech enterprises, expressing optimism about the transformative impact ORI could bring: "By the end of 2024, the Ministry of Communications and Information Technology expects to incubate and support over 20 gaming companies. We eagerly look forward to ORI's contributions to advancing high-tech enterprise development and cultivating top-tier talent in the sector." Mr. QIAN shared ORI’s journey in Saudi Arabia: "ORI first entered the Saudi market in 2012 with the co-production of the animated TV series Hakim and Kong Xiaoxi in partnership with the Saudi Broadcasting Authority. Just two weeks ago, our animated film Return became the first Chinese animated film to premiere in Saudi Arabia, receiving widespread acclaim. With this new gaming investment, we aim to bring China’s successful gaming experience to Saudi Arabia while pioneering an operational model tailored to the local market. We firmly believe that with the strong support of the Ministry of Investment and the Ministry of Communications and Information Technology, ORI will achieve significant milestones in Sino-Saudi cultural and technological exchanges, injecting new energy into bilateral collaboration." ORI's gaming company in Saudi Arabia plans an initial investment of $100 million USD, starting with a team of approximately 100 employees and expanding to 300 employees within three years. The company projects annual revenue of $1 billion USD within five years. Additionally, ORI plans to invest in a gaming technology company in Saudi Arabia next year. Over the next five years, ORI’s total investment in Saudi Arabia is expected to exceed $300 million USD, driving continuous business growth and market expansion.