On the afternoon of July 20th, the half-year working conference of Ori Animation was held in the theater successfully. All the staff attended the conference. The conference was held by vice president Zhao Yun and contained three parts, half-year reports of each departments, theme speeches on optimizing self-cultivation & building self-Image and general manager's half-year speech.

In the first half of 2013, Ori Animation has made achievements in every aspect. As to production, excellent animation projects are carried out smoothly. 3D TV cartoon Buffet, Rabbit Lange and Wolf Tuge-Another Trial on Searching for Arcadia, 2D TV cartoon Happy Pet Store have been at the animation and post-production stage. The pilot of 3D cartoon film Pole Adventure was finished at the end of June. Besides the original projects have received powerful prizes, Fantastic Vacation on Douya Farm received third prize of Excellent National Original Animation of 2012, and second prize of Jiangsu TV Art Prize- Animation Projects of 2013 to 2013. In the distribution, traditional distribution and new media distribution have been carried out at the same time, and Ori has reached cooperative agreements with several platforms. As to mention, Ori's first children's picture books, Happy Pet Store, are published in early May, and a wave of enthusiasm for the pets has swept over book stores nationwide.

Besides. International Culture Communication Center of Ori Animation has formally set up in the first half of 2013, which means the overseas development strategy of Ori Animation has been at the full practice stage. The foundation of this department will also assist Ori Animation to carry out overseas market career and broaden international cooperation.

As to adjust to the transformation and upgrade of Ori Animation, form June, Ori started a serial campaign themed at optimizing self-cultivation and building self-image. Xie Ahui and Pan Hao, who did a good job in this campaign made speeches on behalf of other staff at the half-year working conference, which set an effective example for the campaign.

At the end of the conference, general manager Qian Feng made a key speech on the title of Carrying Forward a development road with Ori characteristics, which was in retrospect of Ori's development in the past seven years and present situation, and he summarized and anticipated Ori's progression and future.

Mr. Qian pointed out that we shall be Oriers of ambition, striving, cooperation and persistence. What we produce shall reflect Ori's feature, and meanwhile the development of the animation industry shall pay attention to sustainability. We have to cultivate and broaden suited way in the exploration and development of animation industry.

Mr. Qian's speech encouraged all the staff and cheered them up, and at the same time Oriers know their own responsibility in a deeper way.

The holding of this half-year working conference is instructive to the second half of 2013. All the staff shall study the conference spirits in a deeper way and put the spirits into practice. With the guidance of the spirit, staff will devote themselves to the future of Ori Animation and enjoy animation and working in Ori Animation.